Experience
Work. Work. Work.
Hart, Inc. | Toledo, Ohio
Corporate Communicaitons Specialist | February 2021 - Present
• Lead day-to-day activity, content development, and copywriting for social media strategies on platforms including Facebook, LinkedIn, Instagram, and Twitter.
• Analyze and report on the growth and performance of social media accounts, implementing strategies to achieve KPIs.
• Manage multiple social channels, ensuring engagement aligned with brand tone, voice, and style.
• Execute influencer marketing campaigns for healthcare, food/beverage, and tourism clients, contributing to brand visibility and audience reach.
• Collaborate across departments to execute seasonal campaigns, demonstrating adaptability and versatility.
• Utilize social listening tools such as Digimind, Sprout Social, Agorapulse, and native platform searches to stay informed and proactive.
Mid-American Conference | Cleveland, Ohio
Director of Visual & Creative Content / July 2018 - August 2020
Assistant Director of Communication / June 2016 - June 2018
Media Relations Assistant / July 2015- June 2016
• Coordinated a weekly content calendar and develop uniquely branded graphic templates.
• Collaborated with IMG and JMI - MAC Account Executives to customize content and enhance brand visibility.
• Collaborated with Director of Special Events to ensure consistent brand identification at on-campus events.
• Direct media relations contact for multiple sport championships.
• Generated real-time content for SnapChat, Instagram, and Twitter (X), while managing daily fan engagement across @macsport platforms
• Increased social media impressions over all platforms by 175% yearly since employment.
FirstEnergy Stadium | Cleveland, Ohio
Social Media Manager (Seasonal) / September 2017 - December 2019
• Collected and pushed content during games to engage fans.
• Monitored all stadium social media accounts.
• Oversaw customer service requests.
The University of Toledo | Toledo, Ohio
Territory Manager / June 2014 - July 2015
• Managed a recruitment territory of approximately 125 schools, assisting students with the application and enrollment process.
• Liaison with the College of Arts and Letters to provide updated information and give presentations during special events.
• Market programs and facilities by providing informational brochures, answering questions, and conducting personal tours.
Skills
Thorough or working knowledge.
AP Style • MAC/PC • Nikon/Cannon • Go Pro & Video Cameras • Adobe Creative Suite • Microsoft Office Final Cut Pro • Digimind • YouTube • AirTable • Wordpress • Social Listening • Influencer Marketing Content Development • Calendar Planning • Brand Awareness • AirTable • Social Media Measurement
Education
All Work. Some Play.